Privacy Policy

Last updated: May 2026

Loweswater and Brackenthwaite Agricultural Show Ltd (“the Society”, “we”, “our” or “us”) is committed to protecting your personal data and handling it responsibly in accordance with UK data protection legislation.

This Privacy Policy explains how we collect, use and store personal information in connection with the Loweswater Show, including exhibitor entries, trade applications, online forms and use of our website.

Who We Are

Loweswater and Brackenthwaite Agricultural Show Ltd. Registered Office: Ardwyn, 29 Brooklands Avenue, Maryport CA15 7PZ. Company Number 08170824. 

A private company limited by guarantee in England and trades as LOWESWATER SHOW

For any questions regarding this Privacy Policy or your personal data, please contact the Show Secretary via the contact details published on the website.

What Information We Collect

We may collect and process the following information:

  • Names, addresses, telephone numbers and email addresses
  • Details relating to competition entries and exhibits
  • Livestock, horse and trade stand information
  • Payment and transaction information relating to entries
  • Correspondence and communications with exhibitors or visitors
  • Website usage information collected through cookies and standard website analytics

How We Use Your Information

We use personal information for the purposes of:

  • Administering the Show and competition entries
  • Processing online and manual entry forms
  • Producing Show schedules, catalogues and results
  • Communicating with exhibitors, competitors, judges, volunteers and trade stand holders
  • Meeting legal, regulatory, animal health and insurance requirements
  • Sharing relevant information with breed societies where applicable
  • Promoting the Show, including publication of results, photographs and reports in Show materials, local media, social media and on our website
  • Sending future Show schedules and information relating to future events

Lawful Basis for Processing

We process personal data where necessary:

  • for the administration of competition entries and participation in the Show;
  • for compliance with legal and regulatory obligations; and
  • for the legitimate interests of running, promoting and safeguarding the Show and Society activities.

Sharing Information

We may share relevant information with:

  • Breed societies and affiliated organisations
  • Veterinary, animal health or regulatory authorities where required
  • Judges, stewards and Show officials where necessary for administration
  • Printers, website providers or software providers supporting Show administration
  • Local media organisations for publication of Show results

We do not sell personal information to third parties.

Photographs and Publicity

As a public event, photographs and video recordings may be taken during the Show and used for promotional, publicity and historical purposes, including publication on our website, social media channels and printed materials.

Retention of Information

We retain personal information only for as long as reasonably necessary for Show administration, legal, insurance and record-keeping purposes.

Website Cookies

Our website may use cookies and standard analytics tools to help us understand website usage and improve the user experience. You can control cookie settings through your browser preferences.

Your Rights

Under UK data protection legislation, individuals may have rights including:

  • the right to request access to personal data;
  • the right to request correction of inaccurate data;
  • the right to request deletion of data in certain circumstances;
  • the right to object to certain types of processing.

Requests relating to personal data should be directed to the Show Secretary.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

Changes to This Policy

We may update this Privacy Policy from time to time. Any updated version will be published on this website.